The chairmen Seppo Paavola and Ira Järvelä, as well as the CEO Valtteri Valo and the Managing Director Juha Pajumaa, are pleased about the upcoming cooperation.
Photo by Lauri Oino
The Kaustinen Folk Music Festival starts on July 8, 2024. The free opening day, which has become a tradition, is made possible by Jokilaaksojen Osuuspankki this coming summer. Thanks to the collaboration, everyone will be able to participate in the event with the lowest possible threshold.
”Humanity is emphasized both in the festival and in the activities of Jokilaaksojen Osuuspankki. For this reason, it is important to both of us that everyone who is interested can experience the unique community that Kaustinen Folk Music Festival can offer.”, says Valtteri Valo, festival operations manager.
The collaboration with Kaustinen Folk Music Festival enables OP Jokilaakso to achieve extensive and positive visibility not only within its own region but also nationwide.
”OP supports culture in a multifaceted way, and at OP Jokilaakso we are now delighted to deepen our cooperation with the most significant cultural event in our region. At the Kaustinen Folk Music Festival, we face our important values of humanism, responsibility, and community.”, says CEO Juha Pajumaa with satisfaction.
”From the perspective of corporate responsibility, a concluded cooperation agreement is important on both sides; a similar value base and a commitment to customers enable a natural collaboration. OP Jokilaakso, as a socially responsible operator, demonstrates its desire and ability to contribute to the well-being and inclusion of its own operating area.”, praises Ira Järvelä, Chair of the Board of Pro Kaustinen.
In previous years, Kaustinen municipality, Kaustinen Regional Council, Kaustinen entrepreneurs and Avain Savings Bank have acted as partners in the free opening day event.
The Kaustinen Folk Music Festival will be held from 8 to 14 July 2024. The festival's own theme is In the village and the theme of region is South OstrobothniaThis year's folk music and folk dance national theme is Out of my own pocket.
